In 2017, marijuana seeds guru and YouTube reality television star Subcool (aka the Weed Nerd) fled California wildfires that burned his grow ranch and many of his most valuable cannabis genetics to the ground.
At the same time he was dealing with the tragic loss of his home, Subcool was making business and personal changes to optimize his cannabis seeds research program, which had grown into a worldwide empire due to the cult following around the 44 superb marijuana strains he offers.
In the past, Subcool marketed his seeds through TGA Genetics, but he told me he wants everybody to know that as of 2019, TGA Genetics is a totally separate entity that Subcool has absolutely no partnership with.
Instead, he has a wonderful new seeds portal that highlights his premium marijuana strains, and is working on plans for a signature line of gourmet cannabis concentrates. Subcool is working with professional marijuana laboratories such as Phylos Bio Science and Candor to ensure 100% reliability of his genetics.
He ended up in Arizona, where he immediately set out to revitalize his cannabis seeds empire, expanded his product line to include cannabis concentrates, and created an Arizona haven for fellow “weed nerds.”
Some members of The Weed Nerd nation emigrated to Arizona to work with Subcool as he created a partially subterranean grow op in a large, waterless swimming pool. Powerful cannabis industry magnates reached out to him, seeking his exclusive marijuana genetics for use in major projects. One of these projects involves a powerful, well-connected cannabis business consortium that’s transforming an abandoned bowling alley in a Wild West Arizona town into a high-tech legal grow op.
Globe, Arizona’s sole bowling alley last hosted the sound of strikes and spares more than a decade ago, and has been abandoned in the cruel desert sun ever since. But pretty soon it’ll be home to thousands of cannabis plants, Subcool says.
“I’m part of a transformation team led by Eli Harding,” Subcool explains. “The man is a genius at building and running the biggest legal grows. He’s already running other licensed Arizona grow ops, with nearly 100,000 square feet of grow space in Phoenix and another 60,000 in El Mirage. Our bowling alley facility is going to be at least 10,000 square feet of space for cultivation, concentrates processing and cutting edge research.”
Even though the bowling alley was a decaying relic with no benefit to the community before Subcool and his business partners decided to make it into a high-tech marijuana grow op, Subcool’s consortium still had to lobby the Globe Planning Commission and City Council to get the grow op conversion approved.
During a public meeting, a handful of Globe residents expressed typical anti-cannabis objections, claiming without evidence that legal cannabis dispensaries and grow ops create crime, addiction, and harm to children and the environment.
“Some townspeople said they’re afraid of marijuana businesses for the usual unfounded reasons that fade away when people find out the truth,” Subcool explained. “Once the objectors realized regulations on our licensed cannabis venture are stricter than they are for any other industry, they seemed reassured. This isn’t a dispensary, so there won’t be retail traffic. And everyone who works for us has to pass strict background checks. Nobody’s going to smell cannabis. We’ll have the cleanest, greenest industry in Globe.”
Subcool reports that one anti-cannabis person complained that the grow op would result in marijuana being more easily available in Globe, which currently has no marijuana dispensary. Subcool and Harding effectively soothed those concerns, explaining that the bowling alley facility has to comply with stringent regulations that block criminal activity—and that the facility’s cannabis will be securely transported to legal dispensaries outside Globe.
Globe officials are stoked about the economic benefits the marijuana industry brings to small towns, Subcool says.
“On some days during the reconstruction period while we’re making this bowling alley into a space-age grow op, more people are working on the reconstruction than are working in the entire rest of the town and when the facility is fully operational, it’ll provide stable employment to as many as 30 people,” he says.
Subcool says the entire grow op will be surrounded by a formidable wall that completely blocks view of the facility, while also blocking unauthorized access. Armed guards will patrol the outside of the facility and provide other security 24 hours a day every day of the year. “Eli even created a video monitor security wall from which the security team can surveil the entire building from multiple cameras and camera angles,” he said.
Subcool says the facility will be high-tech, energy efficient, and secure, thanks mostly to Harding’s expertise.
“He’s spent months using local labor and contractors to renovate the space to create several large growing areas, a home and full kitchen, offices, and a hashish production lab. We’re using lots of glass walls inside so we can better monitor the gardens, and do photographs and video for social media. The cannabis will be grown in super soil as close to 100% organic as possible,” Subcool says. “We’re using the latest horticultural technology, such as ozone generators and heavy-duty carbonized filters. We have 45 tons of air conditioning capacity that cost us $200,000. We’re installing 800 grow lights. We had to put in an $80,000 fire hydrant and a special water main and pipe to supply it. The power company had to put in a 2200 amp upgrade and special wiring to deliver enough electricity to the site. Tons of spray foam insulation are being used to increase energy efficiency. We have our own wastewater treatment plant to prevent fertilizer run-off. Our massive grow rooms have floor drains and 2000-gallon reservoirs aerially mounted to gravity feed the grow rooms.”
Subcool says the bowling alley grow op will have segmented microclimates, pollination rooms, pollen filtration units, natural sunlight rooms, and quality control testing facilities. “Gleaming, beautiful wood that used to be the surface of the bowling lanes is being used to make desks and counter tops,” he says.
And he’s glad he and his partners didn’t have to buy a massive reverse osmosis system. “We’ve got clean wellwater coming out of a 12-inch pipe that goes way deep into the ground,” Subcool reports.
Speaking of clean, Subcool has always been a big promoter of pristine, solvent-free cannabis concentrates such as live resins, frosin, bubble hash, and dry sift. On his YouTube Weed Nerd shows, he routinely highlights vividly-colored, delicious, ultra-potent concentrates made without harsh solvents.
“We won’t be making solvent concentrates in our renovated bowling alley. Instead, we’ll make natural, safe, full-taste marijuana concentrates such as bubble hash, rosin, and frosin. We’ll be producing at least 2200 pounds of buds per year at full capacity, and the products we create will be available for purchase by the more than one hundred licensed Arizona dispensaries,” he says.
At the California grow ranch that burnt down, Subcool had a handful of normal-sized indoor cultivation rooms, and ran a marijuana tree garden outdoors during warm weather.
“The fire cost me a lot of years of breeding, many mothers and pollen plants, rare seeds and clones. Since then, I’ve reached out across the world for the dankest genetics and the best breeding collaborators. My new strains are dynamite. I secured heirloom clones such as Exodus Cheese, Tiny Bomb and Bloodwreck so I can grow grow pure Cheese strains as well as delicious hybrids I’ve made from Cheese genetics, such as Lemon Stilton. Long-time growers who’ve been growing my strains for years are very happy with the new strains we’ve released in the past two years.”
Subcool, who suffers from a potentially fatal genetically-triggered respiratory disease and was in very poor health after fleeing the deadly California fires, says he’s been rejuvenated by moving out of California.
“I tried to comply with California’s legalized cannabis program, and spent a lot of money on compliance attorneys, but the state’s regulators want to make it hard for connoisseur, high-quality growers and breeders like me to operate. The fire was terrible, but it forced me to move onward and upward. Here in Arizona, I have wonderful new friends, the smartest business partners, and huge grow ops to enjoy and work in,” Subcool says.